The 2017 International Business Development (IBD) Program Holds its Final Event of the Year, Celebrating the Teamwork of Berkeley-Haas MBAs

Full Audience and KristiThe International Business Development (IBD) program yearly cycle officially came to a close on September 15, 2017, with the final event of year, the IBD Conference, held at the Haas School of Business.  IBD student teams, both from the Full-Time (FTMBA) and Evening and Weekend (EWMBA) MBA programs, were tasked with creating posters that showcased their international consulting journey.  Berkeley-Haas faculty, guests and fellow classmates mixed and mingled among the 20 posters as teams shared their projects, final recommendations and in-country experiences.  The IBD Conference represented the first time IBD student teams came back together after the conclusion of their MBA summer internships in order to talk about the exciting project work they did in-country.

Judy and Aramis

IBD Faculty Mentor, Judy Hopelain, talking with EWMBA Team Aramis

It was a great time for reflection for many students, as well as an opportunity to speak publicly about the accomplishments of their IBD projects and the impact on the organizations and individuals they served.  Said EWMBA candidate Joe Layton about the Conference experience: “It was nice seeing that people wanted to hear about our project that much, since we love talking about it.”  Frank Schultz, an IBD Faculty Mentor and Instructor for both FTMBA and EWMBA programs, observed, “it is great to see students from both the Evening-Weekend and Full-Time MBA programs coming together, interacting, and sharing their projects.  You could clearly see why both programs are ranked so highly!”
The IBD Conference was also a great opportunity for Berkeley-Haas faculty and staff to engage with MBA’s in their element.  EWMBA Director of Academics, Mark Gorenflo, attending the Conference for the first

Mark-and-Beth-showing-Makarere

Team Makerere’s, Beth Foster, chatting with Haas Staff, Mark Gorenflo

time, said,

“I attended the IBD Conference to get a sense of the scope of IBD opportunities and the depth of each team’s consulting experience. I was amazed at the number of very different opportunities, with huge variety in geography, culture, and types of customers (private companies, public companies, non-profits, and government entities). I was also deeply impressed with the enthusiasm, rigor, and imagination that the IBD teams brought to their engagements.”

Poster-Session-in-actionAll the Conference posters, teams, and projects as presented were impressive.  Ultimately a vote was held to select the two best IBD teams to make a presentation to the general Conference audience.  IBD Faculty Mentors and students voted separately, picking EWMBA Team Samai and FTMBA Team Agripacific Holdings, as the two winners.  Click here to read more about their respective presentations.  

 

Following the two IBD team presentations came the announcement of the annual project

Sarah and Seva talking about project

Sarah Evans, from Team Seva, presenting their project poster

photo and blog award winners.  Upon returning home from their in-country journeys, students were asked to write blogs about their experiences working and living in a new country.  IBD student team blogs were posted weekly on the IBD Haas in the World Blog site.  IBD students are also asked to submit their “best team photo” and “aesthetic or art photo” to be judged by the IBD Staff.  Winners of the IBD photo contest will have their photos featured later in the IBD Hall of Fame in the Faculty Building at Berkeley-Haas. Click here for the Winners of the Blog and Photo Contest

After all the IBD team presentations and awards were handed out, and the last group photo was taken, it was time to say goodbye to the 2017 IBD program. As Executive Director and Faculty Mentor Kristi Raube concluded, “I’ve left the IBD Conference on a high, and although it is sad to see this all come to an end, we are ready to do it all over again.”  All of us in the IBD program look forward to another year of IBD in 2018.  To view the photos from the Conference, click here.  

IBD full class 

 

Evening Weekend IBD Program Kicks Off

EWMBA IBD Students

While the Full-Time MBA (FTMBA) program is at the end of their engagement with IBD, 18 Evening and Weekend MBA (EWMBA) students kicked off their IBD experience on May 14th.  This is the 6th year that the course has been offered to EWMBA students and although the program is very similar to the FTMBA course, there is one significant difference: time.  The summer program has much less of it overall, as students only have seven weeks of instruction and two weeks in-country working with clients.  EWMBA Teams are also made up of 4-5 students and led by a Team Lead, who is a classmate but unlike the FTMBA Program, the EWMBA Team Leads don’t have the additional weeks to work with their client to build rapport and gather intel on their project before their Team Members join the project.  Instead, they have to jump right into the process and establish themselves as a lead of their project to their client and teammates.  When asked about his strategy for being a Team Lead at this point in the process, the Samai Distillery Team Lead, Sushant Barave said:

Team Aramis

“Although we are at a very early stage, I am realizing how amazingly competent our team is. In a way, this makes my job as a team lead quite easy! I hate to call it a ‘strategy’ because it really boils down to keeping things really simple at this stage – having open communication, a structured approach to understand and address client’s needs, and making sure that all of us are having fun in the process!”

This is a sentiment we hear often from Team Leads in both the FTMBA and EWMBA programs.  The Aramis Menswear Team Lead, Kalyan Pentapalli shared, “I have a very experienced team and sometimes it feels intimidating leading three third year students, but they have been gracious enough to let me set an example and lead.”

Lead, motivate, organize, delegate, and manage work streams is what our EWMBA Team Leads will do as they prepare to go in-country on July 1st.  It’s a quick turn-around and with full-time jobs and other obligations, it is a lot to manage.   “It has already been great working with the team, and we are getting familiar with each other’s working styles. Given our crazy schedules collectively as a group, we have also been open to calls ranging from 7 am to 11 pm – this goes to show the flexibility and commitment from the team members”, shares Barun Mazumdar, a member of the Aramis Team.

Many students come to Haas because of the opportunity IBD gives them.  The Team Lead for ACT,  Praveen Settipalli, was determined to take IBD before he graduated despite having a new baby and starting work at a startup.  He heard first-hand experiences about IBD from his classmates and he, like so many others, felt he could benefit from the opportunity to work on an international consulting project.  “As a product manager, IBD will help me renew my core-consulting skills of framing the problem, lead a diverse team to formulate the strategy and obtain resources for successful execution. Doing this in a different industry/culture with a team of amazing Haas MBAs will also teach me how to lead across diverse environments. Personally, the IBD structure would allow me to embrace uncertainty and openness and immerse myself in a new environment. I also hope to reflect on my current environment and leadership style while at the client location and come back not just with awesome solutions for the client but also unforgettable memories and experiences.”

Team Samai

Frank Schultz, the Instructor and Faculty Mentor for the EWMBA program is confident that his students will be able to balance all of their competing priorities to find personal and professional successes from their IBD experience.   “I have been teaching the EWMBA IBD program since inception and every year I appreciate how much my teams dedicate themselves to their client and projects to provide true ROI – despite their day jobs and their families.  I have no doubt that this year’s students will work very hard and like every year, they will enjoy getting a taste of consulting in a global setting.  They will undoubtedly come back from their two weeks in-country with new perspectives, tools, and confidence to try different approaches.”

Teams will travel all over the world this July.  Praveen’s team will work with a social enterprise that provides entrepreneurship training and mentorship to young Zimbabweans and Sushant is taking his team to Cambodia to work with a rum distillery start-up.  We have one team that will travel to Mexico to work with a consumer and corporate financial services company, and Kalyan’s team will work with a privately held 20-year old menswear retailer in Brazil.  We are confident that these EWMBA students will have unforgettable and invaluable experiences.

Team ACT

Whitney Hischier, Member of the “A Team” IBD Faculty Mentors

Whiney in Busan, Korea

IBD Faculty Mentor Whitney Hischier spent most of her career in change management and system implementation consulting, primarily on international assignments.  She is a Berkeley-Haas MBA alumna, but not an IBD alumna.  While an MBA candidate, Whitney was denied admission into the IBD program while because “she already had too much international experience.”

Thankfully, this rejection early in her career didn’t dissuade Whitney from joining the IBD Team in 2009 as a Faculty Mentor so that she could combine three of her passions:  international work, consulting, and experiential learning.  As an IBD Faculty Mentor, Whitney’s role is to coach student teams throughout the IBD course (she is currently mentoring four IBD teams during the spring 2017 IBD program), but Whitney goes beyond guiding her students to figure out a direct solution to their clients’ business challenges.  

“The IBD experience for students is really powerful”, reports Whitney.  “For some, it creates a lifelong love of

Whitney in Jeddah

international travel and work; for others, they realize it’s the last thing they ever want to do.  Either way, this ‘try before you buy’ experience is fantastic to help our students better determine what they want to do when they graduate.”

Ideally, Whitney wants her students to come back from their IBD projects overseas and say “that changed my life” and “I love international work” — but she would settle for good client management and awareness of the wider world.  “Given the current nationalistic political climate in the US and creeping xenophobia, I think IBD is more important than ever to encourage our students to be global citizens”, says Whitney.

As for teaching students to learn or hone their consulting skills, Whitney believes that the role of IBD student consultants is to help their clients gather and structure information to make better management decisions.  Whitney emphasizes that consulting is about the ability to build relationships by listening, asking good questions, and establishing trust.  It goes beyond the skill of researching online.  “Our projects may have a scope around strategy or technology but bottom line, this is all about relationships and people.”  

Whitney and American Univ. Mongolia

Whitney practices what she preaches and her student Team Leads can’t say enough good things about her.  “Whitney is so cool, and so real.  She is unpretentious, approachable and yet gets right down to business to accomplish what is needed”, said Nikkei’s Team Lead, Kasey Koopmans.  “In one particular high stressful moment, Whitney defused our nerves and brought everyone back to earth so we could feel good about our part in the situation.”

For Whitney being a good Faculty Mentor is leveraging her networks “to help students connect with experts and customers who can help with their research.”  Whitney’s network is far and wide, said the Nikkei Team Lead. “Whitney was able to set up many expert interviews for our project. She also offered to connect me with contacts she might have that would help me in my internship hunt.”

Even with this kind of support, Whitney doesn’t micromanage her teams but encourages “students to take risks and learn enough about a subject to be dangerous.”  Her students agree that she does an excellent job of walking the fine line of being there to help when she is needed and remaining hands off.   “She allows us to be creative and to manage the relationship with the client”, according to one of her students. “ I have been able to be the lead on the project and actually do the real-world consulting work.”

Above all, Whitney is fun, says Team Lead Elspeth Ong.  She invited all of her IBD Teams to come over to her house for a team bonding event where they jumped on her trampoline, rode a zipline, and climbed up into a tree house.  As one of our outstanding IBD Faculty Mentors, Whitney Hischier clearly personifies the Berkeley-Haas defining principles of “Confidence Without Attitude” and “Beyond Yourself.”  Thank you, Whitney!

IBD Teams United – The 2017 Full Time MBA IBD Program “Big Reveal”

017 Full Time MBA IBD Program “Big Reveal” Day

Finally, the wait is over!

The Spring 2017 IBD program Team Leads, faculty, and staff don’t have to stay quiet any longer.  The IBD “Big Reveal” event took place on March 2nd when each Team Lead welcomed their respective Team Members with a short two-minute video on their client, their industry, and their overview on what the team has been tasked to solve.  Team Leads also included information about their project destination and what they might experience while living and working for three weeks in-country.  Finally, Team Leads presented their four new Team Members with a small gift that represented something about their project country or client.

Said one Team Member of the experience, “The IBD reveal day was a lot of fun. (Team) Leads did a great job staying silent until the day of so it remained a mystery, which I loved. The videos were hilarious and all of the gifts were so thoughtful.”

Team Tekes has hugs all around

Clapping, hugs and handshakes were exchanged after each IBD team was revealed.  

Another incoming IBD Team Member commented that “I loved seeing all of the fun videos and learning about all of the projects!  The local country specific gifts for team members made the reveal especially tailored and fun.  I was so excited to find out that I’d be spending my summer in Thailand, with a great group of people, working in a new industry.  It is sure to be a fun experience and I look forward to being challenged personally and professionally along the way.”

Team ARM meeting for the first time

Once the IBD project “Big Reveal” was concluded, it was time to get the newly formed groups working on a team building exercise called the Viking Attack – a longstanding IBD tradition.   Building successful team dynamics is one of the main goals of the IBD course; IBD Executive Director Kristi Raube often describes IBD as “teamwork on steroids.”  Although there are many courses at Berkeley-Haas in which MBA students work in teams, there isn’t one quite like IBD in which students end up spending three weeks together outside the US working on a consulting engagement.  As Kristi Raube put it, “we really emphasize teamwork, as students will need to rely on each other in-country.  International work is all about being flexible and being able to handle unpredictable and difficult situations.”  

YGA Team Lead giving her new Team Members yummy baklava

Over the next seven weeks leading up to the departure to their respective project countries, IBD teams will work to gather more insights from their clients, conduct extensive research, and tackle the problems they have been tasked to solve.  At the same time, Kristi Raube and the IBD Faculty Mentors will work with the students on IBD course goals like developing consulting skills and techniques, communication and storytelling skills, and understanding cultural dynamics.   As Faculty Mentor Judy Hopelain observed at this point in the course, “My teams are excited, revved up, and they know what they are doing.”  

Team G-Hub

Tune in next month when we check back with the IBD teams on their progress, and we learn how ready they are to head out on their international adventures.  

To see all the photos from the Spring 2017 IBD Program “Big Reveal”, click here.  https://drive.google.com/open?id=0ByYfWhxK5s7RUzJQX1BULU11VFk

Team ElectroMech

 

2017 Full-Time IBD Clients

If you have been following our IBD newsletter over the last few months, you may have noticed that we have shared a lot of information about the IBD course, the processes we go through to select IBD Team Leads, and how we assign Team Members to projects.  So far we have introduced you to our talented IBD Team Leads and two of our IBD Faculty Mentors.  We are very proud of the IBD course, including our hard-working MBA faculty and students and what they bring to the program, but we haven’t yet shared with you information about one of the most important aspects of the IBD program: our clients.  Without our valuable clients, the IBD course and the opportunities it affords to Berkeley-Haas MBA students wouldn’t exist.

The first IBD program took place in 1992 with 15 participating MBA students.  Since then IBD has worked with over 450 clients in 89 countries.  Clients are introduced to IBD through a myriad of channels.  IBD Executive Director Kristi Raube and Director of Business Development David Richardson spend countless hours talking with prospective IBD clients and traveling to far-flung destinations to pitch the IBD experience.  Berkeley-Haas and UC Berkeley alumni are also a huge part of the process of IBD project development.  They act as local ambassadors for our work, helping IBD staff develop and refine a variety of challenging consulting projects worldwide.

Over the many years of its existence, the IBD program has partnered with governments, NGOs, 
nonprofits, social enterprises, entrepreneurs, and companies of all sizes and industries.  This year, for example, the Spring 2017 IBD program includes eleven for-profit clients and five nonprofit clients in eleven different industries.  To conclude work on their respective IBD projects, our MBA students will end up traveling to Asia, Africa, Europe, and South America.

We are currently partnering with three returning clients from the Spring 2016 IBD program.  Nine of our Spring 2017 IBD projects boast a valuable Berkeley-Haas or UC Berkeley alumni connection; four of these have an alum currently working in the organization.  No matter how this year’s 16 remarkable client organizations came to be a part of the Spring 2017 IBD course, we are honored and grateful to work with all of them.

Frank Schultz, IBD Faculty Mentor and Instructor

frank-schultz-compressedThe Haas “Student Always” principle resonates strongly with Faculty Mentor and Instructor, Frank Schultz. “Each time I teach it’s a learning opportunity for me” shares Frank.  “I get to learn about new, exciting places, companies, technologies, and I get the opportunity to work with new students.  Every team, every project is so different.”    

This is Frank’s 7th year of being a Faculty Mentor for the Full-Time MBA IBD program and he has been the Evening-Weekend MBA IBD instructor since its inception in 2012.  As an IBD instructor, Frank loves that he gets to keep one foot in academia and one foot in the business world.  “With IBD I get to apply the theories I am teaching in class to the real world and see what is changing in the business world on a global level.”  

Frank wants his students to adopt this same methodology of applying the skills they are learning in the classroom to real-world situations. “This is where the rubber meets the road”, says Frank, “These are real organizations with real situations that need to be solved. This is valuable work and I want my students to see the value they are giving to their clients and getting from the class.”

To get the full experience, Frank stresses to his students that before they try and “solve” anything, they need to first build a relationship with their client.  He realizes this can be tough, but by slowing down and asking more questions, students can really get at the true root of the problem. “I want my students to walk away from this saying it is the best experience that they had as an MBA.”

Frank has been teaching at Berkeley-Haas since 2005 when he left Michigan State University and followed his wife, former Haas COO, Jennifer Chizuk, to Berkeley.  He has taught Executive Leadership, Competitive Strategy, and International Seminars in Brazil and China in addition to spring and summer IBD. His teaching has consistently placed him in Haas Club Six for outstanding teaching.  Frank says the role of IBD Faculty Mentor is very different.  He regularly works on balancing the different roles he has to play as a mentor, supporter, instructor, and grader.  

Frank coaching Technology Team Leads, Raphy Chines and Harsh Thusu.

Frank coaching Team Leads, Raphy Chines and Harsh Thusu.

Frank admits, “I am always trying to figure out the nature of the relationship.  Sometimes I need to be more hands off and other times I need to offer more support to my students.  I want them to learn for themselves but I also have to be task driven.  Each team dynamic is different and each person reacts to my approach differently.  Relative to teaching my other classes, I have to feel comfortable with having less control over the process. There is no determined journey and as we teach our IBD students’ to be flexible, I, too, have to be flexible with the uncertainty.”  He also jokes that a good Faculty Mentor has to be available to be on calls at all hours, especially very early and very late.  

Frank and Jennifer in Mendenhall Glacier, Alaska

Frank and Jennifer in Mendenhall Glacier, Alaska

One of the perks of teaching international courses is traveling abroad. Frank’s favorite city is Rio de Janeiro because he loves the beautiful scenery, happy people, caipirinhas (Brazil’s national cocktail made from lime, sugar, and cachaça, a spirit distilled from sugarcane juice), and picanha, a popular Brazilian cut of beef.  When asked if he had any travel advice, Frank laughed and said, “Travel business class.”  

Meet Judy Hopelain, our Newest Faculty Mentor!

Judy Hopelain

Judy Hopelain

As the IBD team works to solidify IBD projects around the world, we are proud to have our amazing group of Faculty Mentors ready to start working with our students and clients in January.  We recently added our fourth mentor to the team, Ms. Judy Hopelain.  Judy has been a member of the Haas Marketing Group’s professional faculty since Spring 2011. She started out teaching UGBA162, Brand Management & Strategy in the Undergraduate program and has since added Principles of Marketing, UGBA106, and the Marketing Module of Principles of Business, UGBA10.  Judy is also an undergraduate faculty mentor.

In addition to teaching, Judy is an experienced management consultant and continues to serve clients across industries. She started her consulting career at The Boston Consulting Group, where she worked across the global economy. Her experience there included extensive work for the World Bank in Mexico’s textiles and apparel supply chain to prepare domestic manufacturers for the elimination of trade barriers. Judy spent 7 years at BCG, another 7 in Accenture’s Strategy Practice, and 5 years at Prophet Brand Strategy. She has also held leadership roles in specialty retail at Patagonia and Illuminations, and now serves clients at her own consulting firm, Pure Gravy LLC, and through her partnership with Brand Amplitude LLC.

We wanted you to get to know Judy a little better and so we asked her thoughts on being a part of the IBD team, what she wants to get out of this experience and how she feels she can best benefit the MBAs in the course.  Here are her answers:

Question:  Why become an IBD Faculty Mentor? 

I jumped at the chance to join the IBD faculty and participate in the MBA program by sharing my experience and passion for business and brand strategy with our students who are our next generation of leaders. IBD’s global client base and issue set are also a big part of the program’s appeal for me, both intellectually and in terms of opportunity for impact.

Question:  What do you hope to get out of the experience of mentoring 20 MBA students? As an UG faculty mentor do you foresee it will be a different experience? 

I thoroughly enjoy mentoring and learning from the undergraduate students I teach and advise. And I expect to enjoy doing the same with the MBA students. I suspect the experience will be quite different largely because MBA students are at point in their lives and their careers where the stakes are higher and the issues are more urgent. I expect their questions and concerns will be both broader and deeper than undergraduate students

Question: What do you hope to provide/teach/instill in the 2017 IBD MBAs?

I hope to provide relevant experience and actionable advice to the teams I mentor, and to help them see and capitalize on the tremendous opportunities for creativity that consulting affords. Decisions about where to focus, what to analyze, how to illustrate and present the findings and recommendations, how to structure a meeting or brainstorming session – whatever the task, there is opportunity for creativity.

Question: What do you want them to get out of this experience?

I want students to develop core consulting skills*, gain perspective and experience on doing business across cultures and geographies, and better understand their own professional strengths and interests
(*e.g., problem framing, problem solving, team dynamics and leadership, client relationship management, project management, business writing and presentation)

Question: What qualities make a good faculty mentor? 

A good mentor needs to be accessible and provide help that’s actually helpful. Active listening skills, critical thinking and relevant experience are among the keys to effective mentoring.

Question: What does success look like for this role?

To me, success in this role hinges on the quality of the:

  • Individual participant’s experience
  • Team experience
  • Team output/recommendations
  • Client experience

Question: Is there anything that is new for you?  Do you foresee any challenges? 

Working with MBA students is not exactly new for me – in my consulting career, I have worked with lots of summer associates and recent business school graduates (and recruited them, as well). But that was a while ago, and the economy has changed a lot since then, putting new pressures on MBA students. So, that’s what’s probably new and potentially most challenging.

Question: You have your own consulting business and worked in the industry for a large part of your career, do you have a strategy for introducing MBA’s to the consulting industry?

I don’t have a specific strategy, though I do have a point of view on what’s important: developing core consulting skills will serve students well regardless of the career path they choose.

Question: Where is your favorite place in the world?

I love travel, and while I’m always up for going someplace new, Mexico is one of my favorite places in the world – I love the people, the food, the language, the culture and more.

Question: Where would you like to go that you haven’t been yet?

There are so many places I’d like to go to! I’ve been to East Africa, and would like to know others parts of Africa. I’ve been to Brazil and would like to know more of South America.

Question: What are your dogs’ names?

doggies-incar

Rosey and Barney

We have 2 dogs that we rescued as pups – Rosey is an 11 year old Rottweiler-basset love child and Barney is a 2 year old boxer-Dalmatian sweetheart. They are the best!

Question: Is there a book that MBAs should absolutely read?

I’m reading (and enjoying) BCG’s Your Strategy Needs a Strategy now. It is based on the insight that companies operating in diverse environments should develop their strategies in markedly different ways, but often don’t. It introduces a new framework for thinking about business strategy, the strategy palette and proposes five distinct approaches to strategy, helping leaders to match their approach to their business environment and execute effectively.

As you can see, Judy is going to be a wonderful addition to our already amazing team of Faculty Mentors.

IBD in the World

IBD Director of Development, David Richardson and Executive Director, Kristi Raube, have been traveling around the world the last couple months meeting with alumni and prospective clients to talk about the IBD program.  In fact, Kristi and Dean Lyons were all in Santiago, Chile, this past week at the spectacular venue, Los Majadas de Pirque.

Haas Alumni in Santiago at Las Majadas de Pirque

Haas Alumni in Santiago at Las Majadas de Pirque

120 Haas alumni were in attendance, including the Chilean Haas Alumni Network Chapter President, Marcello Vasquez ( ’02) and one of the owners of Los Majadas de Pirque, Pablo Bosch (’15).  Pablo is also an IBD alumnus and in 2014, he went to Haiti to work with the Haitian Education & Leadership Program (HELP), which provides scholarships to low-income, high-achieving Haitian college students.

David’s travels took him to Bogota, Sao Paulo and Buenos Aires, this past week and Hong Kong, Shanghai, and Beijing in October.  Meanwhile, Kristi has been to four continents in the last 3 months.  Her travels have taken her to Nigeria, Ghana, Sweden, Norway, Shanghai, Ecuador, Vietnam, and Chile.  All the fruits of Kristi’s and David’s travel will soon reveal themselves in January when the 16 team leads will be assigned to their projects.   We can’t wait to reveal the clients, projects and destinations in March 2017.  Stay Tuned!

Berkeley-Haas alumni dinner in Bogota

Berkeley-Haas alumni dinner in Bogota

Please enjoy photos from both of David’s travels.  To view photos from David’s trip to Latin America, click here and to view photos from his trip to Asia, click here.

Dinner in Hong Kong with Berkeley-Haas alumni James Man and Alan Cheng

Dinner in Hong Kong with Berkeley-Haas alumni James Man and Alan Cheng

Students Shine at 2016 IBD Conference

We officially wrapped up another amazing year of the Berkeley-Haas International Business Development (IBD) program with our final event, the 2016 IBD Conference on September 16th. The Conference started with an interactive poster session during which 22 IBD teams presented their projects, answered questions and showcased their unique experiences and wearables.  Some of the IBD students who went all out were Team Nando, who wore custom designed clothing produced by their client; Team Ashesi, who had matching pockets sewn onto their shirts; Team Inka Moss, who sported Peruvian sweaters and caps; and Team PAG, whose student team lead, Zarrah Birdie, donned a panda hoodie in honor of her team’s experience working in China. 

“All of the students were excited not only to share their adventures and the consulting work they did with their clients around the world, but also to see the huge variety of other projects and cultures that their classmates completed and experienced. Curiosity and enthusiasm were extremely high, and the noise level even higher.” Mark Coopersmith, IBD Faculty Mentor.

The energy was high for everyone at the Conference, including Haas’s CFO, Suresh Bhat, who came by the poster session to engage with IBD students and spend time learning about their projects.

“Attending the IBD conference is always a fabulous experience and seeing the enthusiasm from both FTMBA and EWMBA students as they present their findings, brings their project to life.  The students favorably commented on the experiential learning process. In addition, having to face and overcome language and cultural barriers is a mirror of what many of them will have to face as they take on new career opportunities post their MBA.” Suresh Bhat.

shot-of-the-group-in-the-great-hall

Following the poster session, students and guests were treated to a lunch program that consisted of a panel presentation of IBD student team leads, overall comments from Berkeley-Haas Dean Rich Lyons, TED Talk style presentations by six IBD teams, and an acceptance speech from the 2016 IBD Alumnus of the Year, Rajiv Ball.

Rajiv, a Partner at THNK, Berkeley-Haas lecturer and host of the Design Thinking Course held recently in Amsterdam over spring break, worked previously with IBD as a project sponsor.  In his acceptance video he talked about the amazing experience that IBD provides for students:  “The notion of broadening your international horizons… and the ability to really step outside the US, and explore how business gets done there, that is a true gift that the program brings its participants.”

While there are many highlights from the IBD Conference, it was ultimately about hearing from the students their impressions of their projects and their reflections on the IBD experience.  New to the IBD Conference this year was a panel discussion with IBD student team leads.  IBD Executive Director Kristi Raube interviewed five student team leads and asked them to share their insights on serving in a team lead capacity. One student team lead, Vanessa Pau, said, “It is a rare opportunity to lead a team of peers, many of whom are much smarter than I am, and to actually work with them, learn from them and motivate them throughout times in the project.”  

In addition to the panel discussion, six IBD teams were chosen by a combination of student and faculty voting to present their projects to the Conference audience.  Videos of the lucky winners and presenting teams can be seen here.

Many IBD teams shared how their journeys changed once they were in country, including shifts in their perspectives, relationships, and overall project recommendations.  The student team lead for Team groupelephant.com, Theo Grzegorczk, said of his team’s time in South Africa, “It gave us a real reason to care, and we made this transition by actually getting involved with their company…we learned by really getting into their business.  We went through this process of understanding how they work…and by living the way they do business…we came to understand a little bit more of their company and that is the first step in the design thinking process.”

Team Samai’s Bruno Vargas said, “We had all kinds of backgrounds, not just nationally, but professional backgrounds…We were hands on, we were rolling (up) our sleeves, working hand in hand with them…We were actually giving them to tools to manage their business and in the end, we built strong relationships.”

IBD Faculty Mentor Whitney Hischier summed it up best when she shared the following comment: “The students were really energized and proud of their work and the relationships they built with their clients.  A few told me it was the best experience they had at Haas, and specifically the best team experience.  Exciting to see we are having such an impact!”

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Updates from IBD Senegal – Team In Touch SA

EWMBA students Marc Valer, Nikhil Pai, Ramy Bebawy, and Zack Bailey traveled to Dakar, Senegal during summer 2015 to work with Senegalese start up company In Touch SA.

Senegal — Three Grown Men in the Back of a Taxi

With a population that’s mostly unbanked, Senegal is a thriving market for money transfer companies and mobile wallet providers who used their understanding of the local market, to disrupt the banking industry.

Our client, In Touch SA, is a Senegalese startup that is looking for opportunities to partner with payment providers to create an aggregated payment platform that can be used to offer valuable services for store owners. They recruited our team, the Dakar Bears, to validate their initial value proposition, evaluate potential partnership opportunities and develop a recommended go to market strategy.

The Dakar Bears team: Marc Valer, Nikhil Pai, Ramy Bebawy and Zack Bailey

The Dakar Bears team: Marc Valer, Nikhil Pai, Ramy Bebawy and Zack Bailey

The Initial Research

We realized early on that the informal nature of the Senegalese economy made it hard to find useful online resources and that most of our work would be based on in-country interviews. So we focused our strategy on narrowing down the list of questions to answer, working with In Touch to set up a thorough interview schedule and using our own networks to find additional contacts to interview in Dakar.

Arrival in Senegal

Arriving on Saturday July 4th, we were greeted by our enthusiastic host, Omar Cissé, the founder of In Touch SA. He gave us a quick tour of Dakar and seeing that we were in good shape, despite 30 hours of travelling across many Time Zones, he took us to meet the In Touch SA team who were working on a presentation for a client meeting the next day.

The team having our first meal in Dakar

The team having our first meal in Dakar

After settling into a spacious Dakar apartment in the up and coming area of the “Sacre Coeur III”, we immediately headed out to a local mall to purchase SIM cards, gaining a first hand knowledge of the mobile providers, and to set up our mobile payment accounts, both of which were relevant to our project.

A self serve machine for the Tigo Cash mobile wallet in Dakar

A self serve machine for the Tigo Cash mobile wallet in Dakar

Communicating our goals

Our day of arrival presentation to the In Touch SA team helped us validate our initial strategy and gather useful feedback. Having continuous daily interaction with the team ensured we were always in sync. It also allowed us to dynamically shift our interview schedule based on our findings.

Our Day of Arrival Presentation

Our Day of Arrival Presentation

Learning about the market

The first week, we focused on interviews with relevant players in the local payments market. These were conducted with an In Touch SA representative to help with the translation since our team did not speak French or Wolof. By the end of our two weeks we had completed 16 interviews, ranging from a Marketing Director for the largest money transfer company in Senegal to small store operators. Our interviews helped us in many ways:

  • Understand how the informal Senegalese economy works and why consumers and store owners use the money transfer services.

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Local consumer goods store owner and a pharmacist that used money transfer services to supplement their day to day business

Local consumer goods store owner and a pharmacist that used money transfer services to supplement their day to day business

  • Learn about the nascent startup ecosystem in Dakar and sectors where future mobile payment opportunities may exist, such as the education, health services and transportation sectors.
The team with Yann Lebeux, the Director of the CTIC startup accelerator, who walked us through the startup ecosystem in Dakar

The team with Yann Lebeux, the Director of the CTIC startup accelerator, who walked us through the startup ecosystem in Dakar

The team with Africa Consultants International (ACI) a non-profit organization that talked to us about opportunities in the education, and health services sectors where they have a lot of experience

The team with Africa Consultants International (ACI) a non-profit organization that talked to us about opportunities in the education, and health services sectors where they have a lot of experience

  • Clarify the vision, strategy and partnership goals for the major payment providers in Senegal to look for opportunities that In Touch SA could use.
The team with Alioune Kane, Marketing Director for Orange Money, a mobile wallet offered by Orange, the largest Senegalese mobile operator

The team with Alioune Kane, Marketing Director for Orange Money, a mobile wallet offered by Orange, the largest Senegalese mobile operator

The team with Awa Dia, Group Communication Manager for Wari, the largest money transfer service provider in Senegal who explained Wari’s long term vision and partnership goals

The team with Awa Dia, Group Communication Manager for Wari, the largest money transfer service provider in Senegal who explained Wari’s long term vision and partnership goals

  • Find opportunities for strategic partnerships with companies that could help In Touch SA distribute their technology through an existing distribution network.
The team and Omar Cissé with Bagoré Bathily, founder of La Laiterie du Berger, the biggest producer of dairy products from local milk in Senegal

The team and Omar Cissé with Bagoré Bathily, founder of La Laiterie du Berger, the biggest producer of dairy products from local milk in Senegal

Formulating a strategy and our final presentation

After collecting all the data, it was time to use these insights to formulate a proposed strategy for In Touch SA and work on our final presentation. We made use of what we have learned in Haas courses, such as Problem Finding, Problem Solving, to organize our ideas, develop a work plan and execute on it.

The team working on our final deliverables in In Touch’s main office

The team working on our final deliverables in In Touch’s main office

Organizing our findings through a diverge/converge exercise

Organizing our findings through a diverge/converge exercise

On our second to last day in Senegal, we presented our findings to the entire In Touch SA team. The presentation included an overview of our research methodology, an evaluation of their value proposition, an assessment of partnership opportunities and our recommended go to market strategy.

Our final presentation

Our final presentation

Out and about in Senegal

Our two weeks in Senegal were full of experiences that helped us gain a better perspective of the country. The In Touch SA team also went out of their way to show us a good time and give us a chance to experience Senegal on a more personal level. We had a ton of fun, learned a lot and made some new friends, as well.

On our second day in Dakar, we went to the beach with some of the In Touch SA team. We had a great time playing pickup soccer (football) games with locals in the sand.

Dakar Bears with with In Touch SA team after the Pickup soccer game at the beach

Dakar Bears with with In Touch SA team after the Pickup soccer game at the beach

We were also invited to participate in a weekly soccer game at a nearby college, where we eked out a win. With the exception of Marc, the Dakar Bears contribution to this feat is somewhat questionable.

An exhausted and sweat drenched team after a soccer game at the local college

An exhausted and sweat drenched team after a soccer game at the local college

Over the weekend, Omar, In Touch SA’s founder, took the entire team on a trip to the N’Dangane on the Sine Saloum, where we visited the house where Léopold Senghor, the first Senegalese president, was born and visited some of the islands in the area, where the locals graciously welcomed us.

The house where Léopold Senghor was born

The house where Léopold Senghor was born

There is always time to talk about business even on a boat on our way to some of the islands in the N’Dangane area

There is always time to talk about business even on a boat on our way to some of the islands in the N’Dangane area

Marc and Zack showing pictures to local kids on one of the islands in Sine Saloum

Marc and Zack showing pictures to local kids on one of the islands in Sine Saloum

During our second week we were invited to attend the French National Day celebrations in Dakar

Attending 14th July festivities organized by the French embassador

Attending 14th July festivities organized by the French embassador

We also visited the local market, Marché Sandaga, where we bargained hard for gifts and souvenirs.

A textile factory in the local market

A textile factory in the local market

We also had a lot of fun dining and discovering Senegalese cuisine

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From Dibiterie to Thieboudienne family style meals we explored a wide variety of Senegalese dishes

From Dibiterie to Thieboudienne family style meals we explored a wide variety of Senegalese dishes

We took more than 60 taxi trips around town, where we learned what it takes to tell taxi drivers where to go, while bargaining hard for our taxi fares (a standard practice).

Post it notes with what we should ask the Taxi drivers in order to take us there

Post it notes with what we should ask the Taxi drivers in order to take us there

Timelapse of our team in the back of the numerous taxi rides around town

Timelapse of our team in the back of the numerous taxi rides around town

In Conclusion

Senegal is a country of many opportunities. We met entrepreneurs working hard on disrupting the status quo and a lot of people who were proud and happy to share their culture. In the short time we spent there, we gained a solid understanding of the local payments industry, immersed ourselves in Senegalese culture, had a lot of fun around town and made some great friends on the In Touch SA team who further enhanced this amazing experience.

This might have been our first trip to Senegal, but it won’t be our last!

Jai-rruh-jef

[Thank you in the Wolof language]

Le Monument de la Renaissance Africaine is a 49m (160ft) tall bronze statue unveiled in Dakar in front of 19 African heads of state in April 2010

Le Monument de la Renaissance Africaine is a 49m (160ft) tall bronze statue unveiled in Dakar in front of 19 African heads of state in April 2010

The picturesque view of the beautiful city of Dakar from the African Renaissance Monument

The picturesque view of the beautiful city of Dakar from the African Renaissance Monument